SEO Services: A Canary Test
In the ever-evolving world of search engine optimization (SEO), staying ahead requires more than just following best practices— it demands experimentation and data-driven insights. I sometimes take a proactive step by running a successful SEO canary test on my own website. This not only validates SEO factors but also serves as a powerful demo. In […]
Now Accepting New Website/SEO Projects & Ongoing Retainers
Now Accepting New Website/SEO Projects & Ongoing RetainersIf your online presence isn’t doing your business justice (outdated content, inconsistent publishing, non-existent social media), I can help.Currently taking on a limited number of clients for:✔️ Full website redesigns & new builds✔️ Modernization of existing sites (speed, mobile, SEO, social)✔️ Hands-off monthly management: fresh content, social media […]
Email Marketing: What You Need to Know
Email Marketing: A Guide to Digital Success Email marketing is a powerful digital strategy that involves sending targeted, personalized messages to subscribers who have opted in to receive communications from your brand. This cost-effective channel allows businesses to build relationships, increase brand awareness, and drive sales through direct communication with their audience. Why Email Marketing […]
Understanding Generative Engine Optimization (GEO)
Generative Engine Optimization, or GEO, is a new digital marketing technique built for the age of AI-powered search. Traditional SEO helps content rank on search engines like Google. GEO, however, ensures that content appears inside answers generated by large language models (LLMs) such as ChatGPT, Claude, Gemini, Perplexity, and Google’s AI Overviews (SGE) (Search Engine […]
Web Development: Building Sites That Adapt to Users, Not Just Devices
Web development in 2025 is about more than making websites that fit on different screen sizes. The focus has shifted toward creating sites that respond to individual users, offering experiences that feel personal, flexible, and accessible to all. One of the biggest changes is the rise of AI-powered personalization. Many websites now utilize artificial intelligence […]
AI’s Surge in Small Business: What Owners Should Know
Artificial Intelligence (AI) is transforming how small businesses market, manage SEO, and make strategic decisions. Adoption is growing quickly, and business owners are beginning to see both the benefits and the challenges that come with it. A 2025 Goldman Sachs survey found that 68% of small business owners are now using AI in their operations, […]
Social Media Demographics Overview (U.S., 2025)
Platform: YouTube Platform: Facebook Platform: Instagram Platform: TikTok Platform: Snapchat Platform: X (Twitter) Platform: LinkedIn Platform: Pinterest Platform: Tumblr Platform: Reddit Platform Active Users / Reach Top Age Groups Gender Trends Key Usage Patterns / Interests Notable Insights (2025) YouTube #1 in U.S. adults; ~80–90% usage across ages All ages; teens (90%) to older adults […]
Photography Services
We’re pleased to announce in-house photography services! We’re already benefiting by faster turn around times, more flexibility, and higher quality publishing. Product Photos Social Media Content Etsy Stores Graphic design assets Ebay listings Engagement photos and more… For more information and to request photo services, please use the contact info here. Primarily serving northern Idaho, […]
Website Performance
Your website users should be the primary reason your website loads fast and operates correctly. Once they find your website, don’t make them wait any longer or work any harder to access the information they’ve come to get! Not sure if your website is causing your users issues when reading your website, run it through […]